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Today, Google's ads, analytics, and platform teams will be unveiling their latest innovations at Google Marketing Live. We're live streaming the keynote presentation as well as a couple of Q&A?s being conducted at the event. Google executives will be announcing new products and giving you a...

What extra steps should be kept in mind while designing the Desktop and Mobile SEO strategies? When designing SEO-enhanced websites Your priorities must account for Mobile and Desktop user experience. In terms of search engine optimization (SEO), we prioritize the following: Call-to-action must be clear and actionable ...

On-page SEO refers to the actions you take ?on page? to optimize a given page (URL) for a keyword or phrase. The most important on-page factors for SEO are URL Title tag H1 / Page title Featured paragraph content H2 tags as section headers Placement...

Search Performance Google made it now easier than ever before to check out your website?s performance. Everyday new content on the web is created and Google is modifying its webmaster guidelines. As content is added and changed, ranking is affected, causing websites to change positions in...